Hello, I’m Glen Fru. I’m a designer
Experienced UX/UI Designer I design products to immerse people in stories, reduce friction in their lives, and provide joyful, memorable experiences.
Featured projects
LOOP is a platform that unlocks rewards for clothing donations and provides an up-cycled shopping experience.
Inspired by Mental help foundation, the AngleMinds offers smart mental health features that nourish emotional well-being, fromtherapy AI chatbot to mood tracker.
In a culture where appearance is everything and time is highly valued, Bliss makes it quick and effortless to keep your car looking super fresh
About me
UX/UI Designer with 5+ years of experience creating and implementing user-centric and visually appealing designs for websites and mobileapplications across various innovative organizations. Proficient in Figma, prototyping, and interaction design, with a deep understanding of user research methodologies, information architecture, and usability testing. Experienced in applying design best practices across mobile, desktop, and web platforms, while maintaining accessibility standards.. Demonstrated success in enhancing products’ usability and accessibility, boosting user satisfaction, elevating brand identity and online presence, increasing engagement by up to 60%, and generating 45%growth in conversion. Proficient in utilizing diverse design software, including Figma and Adobe Photoshop to create and deliver creative, engaging design assets consistent with brand identity and aligned with user expectations.
Experience
UI/UX Designer/Visual Designer (Remote)
KPMG | Austin, TX
Dec 21 — Present
● Lead multiple UI design projects with a team of 3 designers, overseeing the entire process and creating a detailed work breakdown structure for milestones to ensure timely completion according to project objectives
● Drive continuous improvement in product designs by conducting UX research to gather feedback and integrate realistic insights into thedesign process, boosting user experience and satisfaction
● Designed and implemented responsive user interfaces using modern frameworks ( React, Angular, or Vue) to enhance user experience across devices.
● Collaborated with UX designers and product managers to develop wireframes, prototypes, and high-fidelity designs for intuitive interfaces.
● Conducted usability testing and A/B testing to improve UI/UX, leading to a 20% increase in user engagement.
● Integrated UI components with backend systems, ensuring seamless data flow and functionality using RESTful APIs and GraphQL.
● Created reusable UI components and maintained design consistency by adhering to component-based architecture and design systems.
● Optimized web pages for speed and scalability by implementing best practices such as lazy loading, code splitting, and asset compression.
● Utilized design tools (e.g., Figma, Adobe XD) to develop pixel-perfect mockups and interactive prototypes.
● Headed the development and successful deployment of a comprehensive brand and UI toolkit, achieving cohesive and impactful visualidentity throughout all user interfaces and touchpoints
● Redesigned the corporate website using collaborative design tools, like Figma, delivering a modern, user-friendly interface that significantly enhanced the public's online interaction with the brand
● Improved the end-to-end experience of Ansible Automation Platform by conducting usability reviews, identifying UX issues, and proposing design recommendations
● Created a detailed proposal outlining recommended changes and enhancements, including wireframes, design mockups, and an implementation plan that prioritizes key improvements
● Evaluated the current user experience and user interface, identifying areas that require improvement for a smoother, more intuitive user journey
● Revamped Flow Turbo Chrome extension by integrating seamless pop-ups across multiple tabs, improving product efficiency, salesteam’s productivity, and overall user interaction
● Streamlined the user learning process, reducing information overload by breaking down complex processes into clear, manageable steps
● Enhanced accessibility and comprehension for users without legal knowledge by simplifying legal terminologies and integrating a guidance system that used a trustworthy voice
UI/UX Designer
The Denis & Lenora Foretia | Yaounde, Cameroon
Jan 2019– Nov 2021
● I successfully created visually appealing and user-friendly web experiences
● With a keen eye for detail and expertise in design tools and principles, I developed engaging graphics and intuitive website layouts
● My collaborative approach and project management skills ensured timely delivery of high-quality design solutions that aligned with brand goals and exceeded customer expectations
● Developed strategic and visually appealing graphics and illustrations for digital and print media, including website assets, digital signage, brochures, flyers, posters, presentations, and more, while leveraging brand standards
● Designed engaging multimedia content, including videos, animations, and interactive elements that capture and retain an audience's attention
● Maintained a consistent and cohesive brand identity across all materials, ensuring brand guidelines are followed while finding innovative ways to push creative boundaries
● Conducted metrics analysis post-launch to inform and optimize UX design, enhancing user experience and meeting business objectives.
● Effectively presented design solutions to executive leadership, UX team, and stakeholders, incorporating customer feedback and technical constraints into actionable design improvements.
● Created a detailed proposal outlining recommended changes and enhancements, including wireframes, design mockups, and an implementation plan that prioritizes key improvements.
● Assess performance, mobile-responsiveness, site structure, and overall designs.
● Researched and analyzed leading e-learning websites to identify best practices and innovative features that could be implemented to improve the website's overall performance and user engagement.
● Proficiency in creating visually appealing and functional interfaces.
● Expertise in design tools like Figma, Sketch, Adobe XD, or InVision for wireframing and prototyping.
● Understanding of color theory, typography, iconography, and layout principles.
● Strong ability to conduct user research, persona development, and usability testing.
● Expertise in creating user journeys, flowcharts, and wireframes to guide product development.
● Experience with creating prototypes and mockups to visualize the user experience.
● Understanding of motion design principles, transitions, animations, and micro-interactions to create engaging experiences.
● Expertise in designing for various screen sizes and devices using techniques like responsive design and adaptive design.
● Proficiency with collaborative tools like Confluence, Jira, Slack, or Trello.
● Ability to conduct and analyze usability tests, A/B testing, and feedback to improve user flows.
● Proficiency with tools like Hotjar, Google Analytics, or Mixpanel for gathering user data.
UX/UI Design Principles & Best Practices | Wireframing & Prototyping | Process Flow Creation & Redesign UserResearch & Usability Testing | Design System Development | Technical Specification Writing|Responsive Design | Sitemap Development | Cross-functional Team Collaboration | User-Centered Design Information Architecture | Usability Testing | Data Analysis | Visual Design and Branding |User-Centered Design
EDUCATION
University of Buea, South West, Cameroon | Bachelor’s Degree in Computer Engineering 2021 Graphic Design and Web designer in Computer
Figma, Balsamiq, Miro, Adobe Creative Suite (Photoshop, XD), HTML, CSS, Jira, Atlassian, Canva, Sketch, Invision, Marvel, Miro, Qualtrics, Adobe CC (XD), Adobe Photoshop, Illustrator, After Effects, InDesign, Dreamweaver), JavaScript, VS Code, GitHub, CMS Web Design, SPSS
Satisfied clients
Read what my clients have to say about their experience with me.
Glen Fru is truly a master of his craft. His designs are innovative and user-friendly, making our project a huge success. Highly recommend!
Karl
CEO MHF
Working with Glen Fru was a pleasure. His attention to detail and creativity brought our vision to life. We couldn't be happier with the results.
Paul
Project Maneger At Bliss